Sales Force Business Website Redesign

This multi-year initiative focused on re-platforming the Mary Kay U.S. Salesforce business website, and ensuring global consistency across worldwide markets. Our creative team played a pivotal role in streamlining and modernizing the platform by rewriting and redesigning all content, ultimately reducing the total page count by 50% compared to the previous website. The initiative encompassed 176 individual creative projects and was executed by a dedicated team of designers, art directors, copywriters, proofreaders, translators, and photographers, working collaboratively to enhance user experience and brand cohesion.